Every missed salon call is a booked client your competitor just closed.
A done-for-you multilingual voice agent built for hair salons, barbershops, day spas, medspas, massage studios, and wellness centers. It answers every call in English, Spanish, and 30+ other languages (French, Portuguese, Mandarin, Vietnamese, Tagalog, Arabic, and more), checks stylist availability in real time, offers one perfectly-placed add-on without being pushy, enforces your cancellation policy on the call, and writes every appointment straight into Mindbody, Boulevard, Vagaro, Square Appointments, Fresha, or Booker. You stop losing the Saturday caller to the Google Maps salon across the street. You stop losing the regular who does not speak English. You stop bleeding no-shows because nobody confirmed.
Every unanswered ring is a chair sitting empty tonight.
The typical independent salon loses 32 to 48 percent of its inbound booking calls to voicemail and hold. Your front desk is in the middle of a consultation. Your stylists are with clients. The caller hangs up and books at the salon on the corner that picked up on the first ring. Most of them never call you back.
Built for the calls your front desk cannot get to.
Every salon, spa, and wellness studio has the same call patterns. Most phone systems kill them. The Forge Voice Salon agent runs them like a senior front desk lead who knows every stylist's book by heart.
Hair Salon Multi-Service Booking
Client wants a cut, color, and a treatment. Agent checks live stylist availability for the combined service length, proposes the next three viable slots, offers one relevant add-on, books it, and confirms the cancellation policy. Clients stop getting "can we call you back?" hold promises that never come.
Barbershop Walk-In Queue Management
Walk-in caller asks how long the wait is. Agent checks live queue position, gives an honest ETA, places them in the queue, and sends SMS updates as their slot moves up. Clients who would have wandered off now wait at the cafe next door and return when their turn arrives.
Medspa Consultation Booking
Caller asks about Botox, filler, or a facial treatment. Agent follows the compliance script (does not quote medical advice), captures goals and concerns, confirms the consultation model (deposit, intake forms, provider qualifications), and books the consult with the appropriate NP or physician. Medical boundaries never cross.
Massage Therapy Recurring Packages
Regular client wants to renew their 5-pack of 60-minute deep tissue. Agent pulls their package history, offers the renewal, captures autopay consent if you offer it, and books the next session with their preferred therapist. Recurring revenue stops falling through the scheduling cracks.
Wellness Studio Class Enrollment
Yoga, Pilates, barre, cycling. Caller asks about tonight's class. Agent confirms capacity, reads prerequisites if any, enrolls the client through Mindbody, applies class packs or memberships, and sends SMS confirmation with studio address and what-to-bring list.
Cancellation and Policy Enforcement
Client calls to cancel 3 hours before their appointment. Agent references the 24-hour policy they acknowledged at booking, applies the late-cancel charge per your rules in Mindbody or Boulevard, offers rescheduling options, and logs the event for repeat-offender tracking. Your policy actually gets enforced.
From kickoff to live bookings in seven days.
A structured launch program, not a self-serve signup. Tuned specifically for salon, spa, and wellness studio workflow.
Booking Discovery
Ninety-minute working call. We map service menu, stylist books, add-on rules, cancellation policy, package and gift card logic, and waitlist management.
Build & Integrate
We wire Mindbody, Boulevard, Vagaro, Square Appointments, Fresha, or Booker, build the bilingual knowledge base, load your service menu, and produce the custom brand voice.
Go Live
You approve the staging calls, we port or forward the line, and the agent starts booking clients the moment you say go.
Tuned & Reviewed
Thirty days of active tuning by your launch engineer plus a written optimization scorecard. By day 30 the agent books your shop the way your best front desk lead would.
A complete, done-for-you salon phone program.
You do not buy a tool. You get a ready-to-run bilingual booking system tuned to salon and spa call flow, wired to your booking platform, and actively optimized by the Forge team.
Booking Workflow Mapping
We sit with you and your front desk, document every service, stylist book, duration rule, add-on pairing, cancellation policy, and exactly how clients move from phone to chair.
Custom Brand Voice (EN + ES + 28 more)
A single bilingual voice that matches your brand. Warm, precise, never scripted-sounding. Same voice greets the English client and the Spanish-speaking regular. Brand consistency never breaks.
Salon Knowledge Base
Service menu, pricing ranges, service durations, stylist specialties, add-on pairings, package and membership logic, cancellation policy, gift card rules, and objection responses. Bilingual.
Booking Platform Integration
Mindbody, Boulevard, Vagaro, Square Appointments, Fresha, Booker, Schedulicity, or a custom webhook. Appointments write back with add-ons, cancellation-policy flag, and preferred-language tag in real time.
Live Command Center
Your Forge dashboard. Real-time calls, bilingual transcripts, booking rate, add-on attach rate, no-show tracking, and ticket value attribution. Team seats for owner, manager, and front desk.
30 Days of Active Tuning
Your launch engineer listens to calls daily, adjusts upsell phrasing, retrains on edge cases. By day 30 the agent books your shop the way a senior front desk lead would.
Ethical Add-On Upsell
One relevant add-on per call, offered once, dropped if declined. Gloss after color. Scalp massage with massage. Dermaplane with facial. Attach rate lifts 15 to 30 percent without any client ever feeling sold to.
Cancellation Policy Enforcement
Policy read on the booking call, card on file captured, 24-hour reminder sent, late-cancel rules triggered inside Mindbody or Boulevard when appropriate. No more awkward front-desk charges after the fact.
Monthly Optimization
Thirty-minute working call with your Forge strategist. We review booking rate, add-on attach, no-shows, and preferred-stylist fidelity. Written scorecard, prioritized action list.
Priced for studios that refuse to miss another booking.
Simple monthly retainer. Usage passthrough at a flat rate, no per-call surprises.
- 1,000 included minutes / mo
- 1 location
- English and Spanish native
- One booking platform integration
- Email booking brief after every call
- Live dashboard, one seat
- 2,000 included minutes / mo
- Up to 3 locations
- Custom brand voice clone
- Mindbody or Boulevard integration
- Add-on upsell rules configured
- Cancellation policy enforcement
- Live dashboard, five seats
- Custom minute pool
- Unlimited locations
- Medspa compliance intake flow
- Priority human escalation tier
- Dedicated strategist, weekly review
- Procurement, security, and SLA review
Guarantee
If the agent does not book at least 25 confirmed appointments in month one, month two is on us.
Not a refund gimmick. An outcome commitment. We track every recovered missed call, every booking, every add-on, every no-show reduction in your dashboard. If the agent does not hit the booking threshold we agree on during discovery, the next month of retainer is waived while we keep tuning.
We only take on salons and spas we believe we can win for. If discovery shows it is not a fit, we will tell you before you sign.
Refer a salon or spa. Get paid every month they stay.
Beauty industry consultants, salon coaches, booking platform integrators, product reps, and education instructors. Send us salon, spa, or wellness clients and we split the profit with you fifty-fifty for the lifetime of the account. No cap, no sunset, no quarterly reset. You bring the trust, we run the product, both sides win.
Applications reviewed within 48 hours. We approve partners we believe can win. Once approved, you get a unique referral link, the full asset vault, and a Slack channel with our team.
Apply to the Program →Frequently asked, honestly answered.
Does it integrate with Mindbody, Boulevard, Vagaro, Square Appointments, Fresha, or Booker?
Yes. We wire the agent directly into Mindbody, Boulevard, Vagaro, Square Appointments, Fresha, Booker, Schedulicity, or a custom webhook. The agent checks live provider availability, books the appointment, attaches the requested add-ons, and sends the confirmation SMS before the caller hangs up.
How does the agent upsell add-ons without being pushy?
The agent offers one contextually relevant add-on per call based on what the caller already booked. A haircut plus gloss. A massage plus hot-stone. A facial plus dermaplane. If the caller declines, the agent drops it immediately and books the base service. No scripts, no sell pressure, no margin left on the table. Typical attach rate lifts 15 to 30 percent without any client complaints.
Can it enforce our cancellation and no-show policy?
Yes. The agent reads your cancellation policy on the booking call, collects the credit card on file, confirms the reschedule window in writing via SMS, and flags repeat no-shows for your front desk. For cancellations inside the window, the agent triggers the policy you configured in Mindbody or Boulevard. No more guilt-charging clients after the fact.
Can it handle Spanish-speaking clients?
Yes. The agent answers Spanish-speaking callers on the first word in natural regional Spanish. For salons and spas in metros with heavy Hispanic client bases, bilingual coverage typically lifts booking rate 20 to 40 percent and unlocks entire client segments competitors cannot service. Your Spanish-preferred regulars never get routed to English-only hold again.
Does it honor stylist-specific client preferences?
Yes. The agent pulls the client's booking history from Mindbody, Boulevard, or Vagaro, defaults them back to their preferred stylist or provider, and only offers alternatives if the preferred provider is booked or out. Clients never get reassigned without consent. Stylists do not lose their book to the booking system.
How does it handle gift card redemption?
Gift card holders call the agent, provide the card code, and the agent verifies the balance against your booking system, books the service, and applies the redemption at checkout. No more clients holding up the front desk on a Friday at 5 PM to verify a card.
Can it manage the walk-in waitlist for a barbershop or busy salon?
Yes. Walk-in callers get added to the live queue, receive an accurate wait-time estimate, and get SMS updates as their position moves up. Barbershops typically see walk-in completion rates jump 25 to 35 percent because clients who used to wander off to another shop now wait at the coffee place down the street and come back when their turn arrives.
Can I keep my existing shop number?
Yes. You either forward your existing number to the Forge Voice number we provision, or we port it fully. Caller ID, voicemail fallback, and team routing continue to work. Your clients still dial the same number.
How is this different from a regular answering service?
A human answering service reads a script, gets service durations wrong, and forwards bad intake to your front desk. The Forge Voice Salon agent checks live provider availability in Mindbody or Boulevard, books the appointment directly, offers the right add-on, enforces your policy, and does it all in Spanish or English on the first ring, every time, for a flat monthly fee that does not scale with call volume.
See the rest of the Forge stack.
Forge Voice is one product in a suite built for service businesses that want to stop losing revenue to operational drag.
AI SMS + Web Chat
The text-side twin to Forge Voice. Same intake, over SMS and website chat.
Client Document Vault
Secure client portal for intake forms, consent docs, service histories, and packages.
General Voice Page
The full Forge Voice product in 30+ languages. Any service vertical.
Back-Office Automation
Invoicing, reminders, rebooking prompts, and review collection for salon operators.
Stop losing the Saturday caller to the salon two blocks away.
Call the Forge Voice demo right now. Talk to the salon agent. Ask it about a cut plus color in Spanish and watch it upsell the gloss. When you are ready, claim your launch slot.